Maersk Castlery Partner to Transform Shipping Logistics

Maersk Castlery Partner to Transform Shipping Logistics

Danish shipping company Maersk has signed a 10-year logistics cooperation agreement with Singaporean furniture brand Castlery, providing comprehensive shipping and warehousing services. Both parties aim to enhance customer experience while adopting eco-friendly transportation solutions, committed to sustainable development.

08/04/2025 Logistics
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Clear Signs of Recovery in China's Warehousing Industry in August 2024

Clear Signs of Recovery in China's Warehousing Industry in August 2024

In August 2024, China's warehouse index rose to 50.2%, indicating a recovery in the industry. Key indicators such as end-of-period inventory, average inventory turnover, number of employees, and business expectations have improved. However, the new orders index remains below the prosperity line, suggesting that demand has not fully recovered.

09/05/2024 Logistics
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Brand Value Holds Firm Amid Interestbased Ecommerce Shift

Brand Value Holds Firm Amid Interestbased Ecommerce Shift

This paper explores the significance of brand value in the era of interest-based e-commerce. It argues that the rapid success stories fueled by newbie bonuses are unsustainable, and companies should transform these bonuses into core competencies. The relationship between IP and brand resembles that of fashion and classics. Companies should focus on brand building, turning opportunities into capabilities. The essence of commerce is symbiosis, and a brand is a stable cognitive symbol, the cornerstone for enterprises to remain invincible in market competition. Brand building is crucial for long-term success.